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    Venetia
  Wed Mar 21, 2012 7:24 pm
venerable inertia
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Location: velocitating a straight line
I've seen a trickle of advertising thus far, but we're looking for a DELUGE! We're at Week 3 today, and the coming days should be when your marketing really picks up steam! HYPE!

Here's one method:

Share your signature images & links here!

Here's an easy way to make one right now!

If you post a small signature bar here (dimensions: 350px x 19px), I'll add it to my signature. The other staffers here are urged to do so, as well.

(Here's the code I use for my signature: You can copy it directly, if you want! -- I'll try to keep it updated as people add their userbars.)
Expand to see the code.

Update your signature, right away!!: http://www.hbgames.org/forums/ucp.php?i=profile&mode=signature






Other tips on adding to your marketing "appeal":

+ Beautify your game's thread.
Make it look visually appealing. Important screenshots shouldn't be spoilered. Your logo should be front-and-center. It should be REALLY EASY to instantly find a link to your game/demo, and the instructions on how to play (key bindings, etc.) should be just as obvious to the eye.
Sections, like "story", "characters", etc., should have headers, which are bold and large and easy to identify. Don't be afraid of BBCodes!
You can add a background to your thread's first page by using the code: [ bgall=#fff]http://url.com/image.png[/bgall]
Don't forget! SPELL + GRAMMAR CHECK!!

+ Beautify your game's HTML page!
When you export your game, it's contained within an HTML page. Did you know that you can modify that?
It's true! You can add a pretty wrapper to it, or images, or anything else you can add in any other HTML page.
A game with a modified HTML page (so long as it doesn't really negatively affect load time or obscure the game itself) will look much more impressive than a game that's just on the basic, pre-exported page, with the black background and lack of info.
You don't have to go overboard -- but remember that this can be a method of reminding players of control schemes, update information, or other useful stuff!

+ Make a YouTube demo and post it in your thread.
CamStudio is free -- Use it to capture a video of your game. Add it to your thread using [ youtube ] tags (do not include anything after "&" in the URL).

+ Start a link share.
Offer to advertise other peoples' entries' links in your signature, if they return the favor!

+ Post!
If you have an advertisement in your signature, and you post around the forum, people will notice! The judges in particular are trying to be aware of and notice peoples' ad links. We'll notice it that much more if you post!

+ View counts matter (a little)!
Have you been waiting on posting a thread? Don't! "View Count" of your thread will minorly factor into how we assess your marketing success.
(Post count will not matter, so don't spam, and don't waste your time with trying to falsely inflate your view count -- it will be a very minor factor).

+ Social Networking!
Our facebook page is here: http://www.facebook.com/HBGames -- Post a link to your game on our wall!
You can also make your own facebook page only for your game: Post a link to it in your thread, or in your signature, so people can 'like' it!
You can also make a Twitter feed for your game and link to it, or link to another Twitter feed that you use to post about updates you make!
There are lots of other social networking options, too. If you have a social networking page anywhere on the net, don't be afraid to whore it up.

+ Gimmicks -- Be Creative!
Does your game use points, or have a leaderboard?
Post a challenge in your thread to see if people can best each others' scores.
You can make challenges to find Easter Eggs and have people post screenshots of their finding it.
You can make forum-only events that involve people naming your heroes or making captions for screenshots or defacing your mascots.
It doesn't matter. Marketing is shameless!


Need help?
If you're not sure if your game is being marketed well enough, ask here. We can give pointers on how your thread's appeal can be improved.


Get hyping!

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    Jason
  Wed Mar 21, 2012 7:51 pm
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Generic Townsperson
I'd say I'm doing pretty well so far, got a userbar for my game that links to my project thread, and I post a lot around the forum so my signature is seen by lots of people... I'll also be having "audience participation" with the screenshots, I'll be wanting people to post screenshots of the game meeting certain requirements, although I haven't seen anyone else use it yet, lol. I'm also currently in talks with RadethDart about the title logo, he's made a really nice design for it but I've just requested a few changes to it, hopefully he'll get back to me within a few days and I'll be able to show it off.

Here's my userbar for people (And mods) to use:
Expand to see the code.

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    RadethDart
  Wed Mar 21, 2012 8:03 pm
The Radster is here!
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Location: United States
I will make everyone a deal. If you create a userbar for your game, I will post all of them on my website and in my sig bar just for you (with permission of course)!

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    Jason
  Wed Mar 21, 2012 8:06 pm
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Yay lol :P I'll be doing the same actually, sounds like a good deal, we should be sharing other peoples games too, that way we don't look selfish... after all, sharing is caring, right?

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    RadethDart
  Wed Mar 21, 2012 8:09 pm
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Exactly, Jason! I think that we should all be helpful to each other around here! :) It will help near the end as well.

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    Venetia
  Wed Mar 21, 2012 8:26 pm
venerable inertia
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Location: velocitating a straight line
That's the spirit! I updated the OP with the code in my own signature. If you're feeling a little lazy but want to support the contest without creating a signature on your own, feel free to copy mine.

And look, here's a link to where you can update your sig, right now, no extra clicks needed!: ucp.php?i=profile&mode=signature

All the work's done for you! How easy is that.

(Don't forget to keep it updated as more userbars are added here!)

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    rosareven
  Wed Mar 21, 2012 10:07 pm
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Location: Australia
Stupid question here because I'm new to this, but what is the standard size for a "userbar" to advertise my game with? Just so I can think ahead without having to redesign it later on because it's too big/small...


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    AeroLowe
  Wed Mar 21, 2012 10:13 pm
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So, um...

How does one edit the HTML5 page?


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    rosareven
  Wed Mar 21, 2012 10:19 pm
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Location: Australia
Just edit the index.html that you exports out of. Not sure if you can edit it with a visual editor like Dreamweaver, but as an alternative you can make a separate webpage in Dreamweaver, then copy paste the HTML for it into your game's index.html to merge both together. That is if you're not comfortable with typing your own html.


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    AeroLowe
  Wed Mar 21, 2012 11:02 pm
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Um, do you happen to know of a free visual editor, by any chance?


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    Venetia
  Wed Mar 21, 2012 11:14 pm
venerable inertia
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Location: velocitating a straight line
rosareven wrote:
Stupid question here because I'm new to this, but what is the standard size for a "userbar" to advertise my game with? Just so I can think ahead without having to redesign it later on because it's too big/small...

350px x 19px is the "standard" size for a small userbar.
You can make one that's any size you want, but if you want me to advertise it in my signature, post a 350px x 19px one :)


AeroLowe wrote:
Um, do you happen to know of a free visual editor, by any chance?

Amaya or Aptana Studio

or Notepad++, if you're comfy with writing your own HTML by code alone :P

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    Jason
  Wed Mar 21, 2012 11:16 pm
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Hmm, well with these new revised rules, I reckon that if I can get everything finished by the deadline, I'll end up with more than half the marks lol, not sure where that would put me, but I'm pretty confident that I'll atleast be in the top 12...

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    AeroLowe
  Thu Mar 22, 2012 12:08 am
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Well, here's my current userbar:
Expand to see the code.


I might change it later on though, if people suggest for it to be changed (if it doesn't fit the theme of the game or something) once more progress has been shown off in my thread.

Speaking of threads, I've remade my thread to look more presentable and organized. You could, you know, look at it or something if you want.


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    Eventing_Guy
  Thu Mar 22, 2012 1:48 am
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Let's see if this works first:

Expand to see the code.


Well it seems to work in my sig...


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    valkyriegames
  Thu Mar 22, 2012 3:21 am
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Location: Australia
Hey guys! Here's my new tiny banner for my game. Let's trade banners to place in our sigs! Place my banner in your sig, and I'll place your banner in my sig! :D Let's help each other promote our games! :D Just send me a pm so I know who to add! :)

[url=http://www.hbgames.org/forums/viewtopic.php?f=293&t=76265][img]http://valkyriegames.net/musicfighter/graphics/tiny_banner.png[/img][/url]

A sample of my tiny banner can be seen in my sig! :)

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    valkyriegames
  Thu Mar 22, 2012 6:23 am
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Hey thanks for adding my userbar in your sig AeroLowe! :D Ima put your one in my sig too :) Btw I accidentally had the [code] tags in on my previous post ^^;

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    Glitchfinder
  Thu Mar 22, 2012 6:32 am
BEWARE: Glitchfinder's sense of humor sucks.
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Party Mascot

Location: Approximately 93 million miles from Sol.
Ven, here's my userbar. I'll get around to facebook and such tomorrow.

Image

[url=http://www.hbgames.org/forums/viewtopic.php?f=293&t=76327][img]http://www.beatthelist.com/REDBar.png[/img][/url]


Anyway, how's my thread look? Anything you think it could use? Anything it could lose?

Also, guys, if anyone wants me to throw their userbar in my sig, post a screen of your COIN count in my thread. If you beat the last top count (the two players COIN scores get combined), then I'll throw your userbar in my sig. I'm going into my profile settings right now to take out the script links, so that I can do so.

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    RadethDart
  Thu Mar 22, 2012 1:17 pm
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Yay! I finished mine. :)
[url=http://www.hbgames.org/forums/viewtopic.php?f=293&p=872862#p872862][img]http://i43.tinypic.com/2i9s1ae.jpg[/img][/url]

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    Venetia
  Thu Mar 22, 2012 2:31 pm
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Location: velocitating a straight line
Hey guys, it's awesome to advertise for the contest, but some of your signatures are getting REALLY vertically tall.

Signatures shouldn't be any taller than 150 pixels on a 1900x1200 resolution.

Use [float ] tags, like I do in my signature, to align things horizontally.
The exact code for my sig is in the original post for reference, and I keep it updated :)


(You don't have to copy it directly, but you do need to make your signatures less tall!)

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    Venetia
  Thu Mar 22, 2012 2:57 pm
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Location: velocitating a straight line
Glitchfinder wrote:
Anyway, how's my thread look? Anything you think it could use? Anything it could lose?

As a judge, I'd give you a 3 out of 4 at the moment in Marketing.

The thread could still use a little more "pizzazz". More theming; it needs to "stand out" from other threads and look unique. Perhaps a Youtube video, or a little social networking.
Do those things (don't forget your game's html) and you could pull a 4.

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    Eventing_Guy
  Thu Mar 22, 2012 3:26 pm
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Location: Where the BROs are ALL just that Awesome
Also for some reason (Besides Venetia)

when Ever I click on Solar Power... it goes to Project Grid's page.


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    Venetia
  Thu Mar 22, 2012 3:28 pm
venerable inertia
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Location: velocitating a straight line
I originally copied the link URL (without looking at its location) from AeroLowe's signature. Realized a day later that it referred to the wrong page, and fixed it. It's fixed in my copy-able code in the OP, as well.

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    RadethDart
  Thu Mar 22, 2012 5:13 pm
The Radster is here!
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Location: United States
Venetia wrote:
Hey guys, it's awesome to advertise for the contest, but some of your signatures are getting REALLY vertically tall.

Signatures shouldn't be any taller than 150 pixels on a 1900x1200 resolution.

Use [float ] tags, like I do in my signature, to align things horizontally.
The exact code for my sig is in the original post for reference, and I keep it updated :)


(You don't have to copy it directly, but you do need to make your signatures less tall!)


Hehe, I think you are referring to mine. :)

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    Glitchfinder
  Thu Mar 22, 2012 9:35 pm
BEWARE: Glitchfinder's sense of humor sucks.
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Party Mascot

Location: Approximately 93 million miles from Sol.
RED now has a Facebook Page! And a Twitter Account!

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    PixelRebirth
  Fri Mar 23, 2012 2:23 am
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Okay guys, got one too: :grin:

[url=http://www.hbgames.org/forums/viewtopic.php?f=293&t=76283][img]http://dl.dropbox.com/u/2306601/igor/banner.png[/img][/url]

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    CrayFlail
  Fri Mar 23, 2012 5:02 am
Member

As do I! Lots of updating going on right now, but Glitchfinder needs this. New highscore in Red!

[url=http://www.hbgames.org/forums/viewtopic.php?f=293&t=76323][img]http://home.comcast.net/~5550/PindroidMiniBanner.jpg[/img][/url]

--Cray

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    Venetia
  Fri Mar 23, 2012 5:28 am
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Location: velocitating a straight line
Sig updated :>
Thanks guys <3

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    CrayFlail
  Fri Mar 23, 2012 6:55 am
Member

Quick question about updating the index.html file, if you open it with Notepad, it has a section about the free version of Construct2 part of the license agreement is that we don't modify the HTML code.

Quote:
FREE EDITION USERS ARE NOT ALLOWED TO REMOVE, MODIFY OR HIDE THE FOLLOWING
LINES OF HTML5 CODE FROM THEIR EXPORTED GAMES. REMOVAL, MODIFICATION OR
ATTEMPTS TO HIDE THIS MESSAGE WILL BE IN BREACH OF THE FREE EDITION LICENSE


I'm on the side of caution and just asking if we're allowed to edit it to include banners for people in the contest...because that's kind of what I intended to do. (I had it, then actually read it, then changed it back.)

Thanks!
CF

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    rosareven
  Fri Mar 23, 2012 6:59 am
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Location: Australia
You can append things above/below that snippet of HTML. Just leave the HTML as it is where it asks you not to modify (aka don't add things in between that HTML).


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    CrayFlail
  Fri Mar 23, 2012 7:13 am
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rosareven wrote:
You can append things above/below that snippet of HTML. Just leave the HTML as it is where it asks you not to modify (aka don't add things in between that HTML).


I knew I was being paranoid. Thanks!

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